A KID FROM SEOUL (AKFS)
A KID FROM SEOUL (AKFS) is a streetwear and lifestyle brand based in Bangkok, Thailand. The unique mark doubles as the letter “O” in the logotype as well as the letter “S” when used separately as a mark. We also designed the logomark to be used as a whole or seperated to be used on various parts of the same product. The flexibility of the logo was designed to reflect AKFS attitude of constantly changing and experimenting with new and unique ideas.
Designed in collaboration with
Phurich Kananit and Pemika Lewchalermwong
Photographed by
Varinthorn Pormajanya